The Roaring PJ - A Social Media Blog
Online Reviews and Reputation
How to Deal With Negative Comments on Social Media. Ignore or Engage?
Posted on October 1, 2019 by
Managing social media isn’t all fun and games and memes. You’re almost guaranteed to run into negative comments. If you’re lucky, you’ll rarely have to tangle with these thorny customers. But for most social media managers, running damage control is … Continue reading
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What’s the Fuss About Influencer Marketing? Yet Another Spin on Reputation Management
Posted on February 26, 2017 by
Recently, we’ve explored a few topics around business reputation management and customer review acquisition. Now, we will look deeper into paid influencer marketing and sponsored content, yet another tactic for proactive reputation management. At Roaring Pajamas, we believe that managing … Continue reading
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How to Protect Yourself from Address Lookup Sites
Posted on February 13, 2017 by
Have you ever Googled yourself and found personal details shockingly easy to uncover? A slew of address lookup sites make personal and sensitive information readily available and at the fingertips of anyone who wishes to find someone’s address. Unnerving as … Continue reading
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How to Acquire Customer Reviews (Proactively and Legally!)
Posted on January 22, 2017 by
Last year, we wrote about the importance of reputation management and online customer reviews, and – in particular – knowing what’s been written about you and your business online. We love this topic, as it is so important to businesses … Continue reading
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My Employer’s Snooping! A Social Media Policy Review
Posted on September 25, 2016 by
Early in my social media career, when social media policies were just forming, I met people who were asked to give up their social network passwords during job interviews. I also encountered someone who was forced to share a social … Continue reading
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Why Giving a Damn About Reputation Management Matters
Posted on August 7, 2016 by
Unlike Joan Jett, who doesn’t give a damn ‘bout her reputation, any astute business owner should pay keen attention to reputation management in order to sustain – and grow – a business in today’s digital age. I mentioned this topic … Continue reading
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Small Business 101 Seminar: A Recap
Posted on May 22, 2016 by
On Friday, I spoke at Congresswoman Jackie Speier’s Small Business 101 seminar at the Oracle Conference Center in nearby Redwood City. I felt tremendously honored to be invited by the Congresswoman and thrilled to impart some wisdom I’ve gained as … Continue reading
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Outstanding Customer Service on Social Media Combats Negative Reviews
Posted on March 5, 2015 by
Customer service on social media might seem oxymoronic, but really the age-old business concept and new-age technological phenomenon are quite compatible. People both happy and unhappy love to talk, and they will often turn to social media to share their … Continue reading
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Effective Online Reputation Management Helps Boost Your Business Reputation
Posted on August 27, 2014 by
As technology continues to dominate how business is performed, an active online reputation management plan is key. Today, your location, how you treat customers and anything else people deem worthy of discussing will show up in either a positive or … Continue reading
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Founder Melanie Yunk cooks up the perfect recipe for building customer engagement using her fresh take on digital marketing strategies as the key ingredient. Melanie launched Yunk Consulting in January 2009 and began creating social marketing campaigns and optimizing sites for clients. Today, Melanie’s successful business grows under the Roaring Pajamas name. As social media and search engine optimization change rapidly, Melanie and her team are available to provide creative digital solutions for your business. Instagram
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