The Roaring PJ Blog

Strategic Planning

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How to Work From Home While Avoiding the Coronavirus

Do you need to learn how to work from home while sheltering in place? With the world concerned about the Coronavirus outbreak, companies, schools and businesses are sending people to work from home and self-quarantine and to learn how to work from home on their own.

How to Craft a Blog Content Strategy for Your Business

How to Craft a Blog Content Strategy for Your Business

If you have a blog for your business—and you should be blogging—then you’ve likely wondered how to manage all of the deadlines and details that make your content successful. That’s where a blog content strategy comes in. By having a plan that outlines your audience, your topics, your deadlines and more, you will consistently post…

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Increase Sales Over the Holidays With Social Media

Social media marketing campaigns become especially important during the holidays-there is more money being spent during that time of year. And not unlike your average social media campaign, a holiday marketing campaign takes a lot of planning and preparation. It’s important (and helpful) to start your planning early to ensure your campaign runs smoothly and…

address lookup sites

How to Protect Yourself from Address Lookup Sites

Have you ever Googled yourself and found personal details shockingly easy to uncover? A slew of address lookup sites make personal and sensitive information readily available and at the fingertips of anyone who wishes to find someone’s address. Unnerving as it may be to find a listing with your current home address, past home addresses,…


Small Business Software Tip: Managing Aging Software

At Roaring Pajamas, we rely heavily on various software programs that make running our small business more efficient. We also rely heavily on our friend Sam Battles, of Sam Battles Networks, our IT consultant who fixes most of our PC problems, moves data over when we get new laptops and keeps up posted on useful…

Black Friday Promotions

5 Things to Prepare Your Business For Black Friday Promotions and Cyber Monday Sales

The approaching flood of shoppers interested in purchasing deals Thanksgiving weekend can seem intimidating. Forty percent (40%) of shoppers are looking for Black Friday promotions. With more than half of consumers intending to do some of their holiday shopping online, Cyber Monday sales have great potential too. As a result, businesses need to improve each…