The Roaring PJ - A Social Media Blog

Twitter Updates and Tips

How to Start a Social Media Trend: Do You Have What it Takes to Create the Next Unicorn Frappuccino?

Posted on by Melanie Yunk

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Remember the Unicorn Frappuccino craze that seemed to take over the world (or, at least the internet) a few months ago? The social media trend that had the masses clamoring for the sugar-laden and mildly nauseating neon drink? Maybe you … Continue reading

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7 Tips to Zap Writer’s Block and Create Awesome Content

Posted on by Melanie Yunk

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As writers, we all get writer’s block. Social media managers suffer the same issue. The question is, “how do we get past to find, write and share compelling content?” Our team here at Roaring Pajamas includes social media managers and … Continue reading

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How Not To Be Annoying on Social Media

Posted on by Melanie Yunk

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We all have them, those social media pet peeves that just really irk us. For fun, our team compiled a list of how not to be annoying on social media. With each new addition to the list, we found ourselves nodding … Continue reading

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Don’t Share THAT on Your Business Social Media Profiles!

Posted on by Melanie Yunk

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As business use of social media explodes, some brands thrive while others are still figuring out the best way to leverage this powerful tool to connect with customers and clients. Many generally accepted rules of what to share and what … Continue reading

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What’s the Fuss About Influencer Marketing? Yet Another Spin on Reputation Management

Posted on by Melanie Yunk

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Recently, we’ve explored a few topics around business reputation management and customer review acquisition. Now, we will look deeper into paid influencer marketing and sponsored content, yet another tactic for proactive reputation management. At Roaring Pajamas, we believe that managing … Continue reading

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Update Your Status! Our Roundup of 5 Recent Social Media Updates

Posted on by Melanie Yunk

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Keeping up with the status updates of friends and family presents challenges, and we know that staying abreast of social media trends and platform updates proves even more daunting. Our team always shares news amongst ourselves on the latest changes … Continue reading

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Can You Survive Instagram’s Updates and Other Social Media Changes?

Posted on by Melanie Yunk

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Just when we thought we found the perfect social network, shift happened; Instagram announced updates and social media marketers everywhere began worrying like Chicken Little. With the coming addition of an Instagram algorithm to determine the content order in a … Continue reading

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Why Twitter Lists Increase Efficiency for Businesses

Posted on by Melanie Yunk

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It’s no secret Twitter offers vast opportunities to increase engagement and generate leads for business owners. In 140 characters or less, business owners reach current and prospective customers in a personal way, leading to increased sales and ongoing conversations invaluable … Continue reading

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Respond to Favorited Tweets to Encourage Twitter Engagement

Posted on by Melanie Yunk

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With new technology comes new acronyms, names and buzzwords. For Twitter, many newly coined words and terms emerged over the years; ‘favorited tweets’ is one of them. You gain favorites on Twitter anytime someone clicks the little star button under … Continue reading

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Tweet? Post? Accept Friend Request? Help!

Posted on by Melanie Yunk

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If you haven’t already added these social media terms to your vocabulary, it’s time to start. My clients often come to me saying they know they need to up their social media game, but they are overwhelmed and don’t know … Continue reading

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